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About the Program
The Bachelor of Arts in Journalism & Mass Communication (B.A. J&MC) is designed for students aspiring to build careers in media, journalism, broadcasting, advertising, public relations, and digital communication.
The program combines academic excellence with practical learning, enabling students to develop communication, reporting, content creation, media production, and research skills. Along with the degree program, students receive a Bachelor Diploma in Mass Communication for enhanced industry readiness.
Course Overview
Eligibility Criteria
Senior Secondary School Certificate (10+2) or Intermediate or its equivalent from a Recognized Board.
Program Fees
Rs 45,000/- Per Semester
Additional Admission fees of Rs. 20,000/- payable at the time of Admission.
Duration
3 years (6 semesters)
Curriculum Structure
Bachelor of Arts in Journalism & Mass Communication
Semester I (1st year)
- BJC101 Communication Concepts and Process
- BJC102 History and evolution Of Media
- BJC103 Essentials of Mass Media Writing
- BJC104 Computer Application in Media
- BJC105 Reporting
- BJC106 Effective Communication & Personality Development
- BJC108 Food Nutrition and Hygiene
Semester II (1st year)
- BJC201 Introduction of Print Media
- BJC202 Introduction of Broadcast Media
- BJC203 Media and Cultural
- BJC204 Entrepreneurship
- BJC205 Editing: Audio & Video
- BJC206 Print Journalism and Production
- BJC208 First Aid and Health
- BJC405 Intrduction to Digital Marketing
- BJC406 Physical Education and Yoga
Semester III (2nd year)
- BJC301 Introduction to Advertising and Principles
- BJC302 Global Media and Politics
- BJC303 Introduction to Film Studies
- BJC304 Graphic and for Advertising
- BJC305 Basics of Production and Direction
- BJC306 Environmental Studies
Semester IV (2nd year)
- BJC401 Media Law and Ethics
- BJC402 Introduction to Visual Communication
- BJC403 Animation and Graphics
- BJC404 Introduction to Public Relations & Corporate Communication
Semester V (3rd year)
- BJC501 Communication Research
- BJC502 New Media Technology
- BJC503 Content Production for New Media
- BJC504 Multimedia Journalism
- BJC505 Research Survey
- BJC506 Multi Media Production
- BJC507 Analytical Ability and Digital Awareness
Semester VI (3rd year)
- BJC601 Media Management
- BJC602 Development Communication
- BJC603 Dissertation Projection
- BJC604 Internship
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Did You Know? 🤔
Yes. Students from Science, Commerce, or Arts backgrounds can apply.
Yes. The curriculum emphasizes practical learning, projects, media production, and industry exposure.
Yes. Students undertake internships and industry-based projects during the course.
Students can work in journalism, broadcasting, advertising, public relations, digital marketing, content creation, and media management.
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